http://www.threadless.com/ Fri, 01 Jun 2012 11:26:54 -0500 Tue, 22 Jul 2008 18:27:30 -0500
I have been watching alot of self-help films and reading some Depak Chopra and Eckart Tolle for a few months now. I was well aware of the idea of being open to any opportunity. When my mind found this idea, it seemed that all the signs were true. I could visualize everything about the final result and the inbetween, or the "how", didn't bother me.

I wanted a clothing company. I wanted to start out with T-shirts and work my way up in the buisness. I wanted my own store and to choose the musc that played in it. I wanted to interview people and choose the right one to work the register. I wanted my own buisness cards. I wanted to put in endless hours until I was a success.

But wait a second, wasn't I getting ahead of myself? How could I, a 20 year old kid who works at Swiss Chalet, ever start a successful line of clothng. Clothing people would actually buy.

So from that moment of doubt on, I decided I wanted to set myself and my company apart from everything else. I wanted all the designs to have a personal touch. Not just a blank shirt with a simple buisness logo in the center. I didn't want my logo to be the essence of my sales. I wanted to art to propell the income.

So I sat down and tried to establish a style, which now I know is impossible to do. Every style I had worked better when it was modified and tweaked, basically its better everytime I change it.

The name of my company hit me when I was desinging a shirt with only text. This was the first time I tried this and it wasn't really working out. But although the design didnt exactly turn out well, it contained the text I was looking for. Hopefully you'll learn the name of my company through word of mouth or publicity. ]]>