Threadless

AdderXYU
AdderXYU aka Edmund, Duke of Edinburgh is a 29.17 year old boy, has been a member since January 8, 2008, has scored 58,735 submissions, giving an average score of 0.88, helping 448 designs get printed.
A question for the art sorts and art fans 'round here.

I have found myself getting VERY disillusioned with certain sites due to a persistence to shoehorn some sort of pop-culture reference into every single piece they produce. I'm really unsure from whence it stems, though it has even infiltrated into art communities like emptees. Maybe a month ago their shirt of the day was a parody free caricature of Home Improvement with a band's name slapped on it. It made me gawk and shake my head.

I've always felt parody exists to be built from the parody outward. Which is to say, if you take the concept, and take out the familiar piece, the design or concept is unable to stand. If you're going to use a licensed character, it should be a damn good reason. The design should be noticeably less strong with anything else.

What stirs this up right now is tonight's teefury shirt. It features a Sleestak Mary holding some sort of ape-creature Jesus. I don't know the ape creature. I never watched land of the lost. But I can't help but wonder: why are these creatures mary and jesus? Is there a reason I don't know, as a non LOTL fan? If they were selected totally at random, why wouldn't it be just as good, if not better, with an unrelated lizard creature and an unrelated homunculus in its arms? To me that makes just as much sense, while also making the piece accessible to more people.

But as an overall query, I'd like to ask you guys honestly: as designers and artists, why use someone else's work when your own will do? Does decent linework and nostalgia really equal great design no matter what? And am I wrong to think this sort of thing is a cop-out?

xiv
   xiv on Jul 01 '09 at 11:54pm
as designers and artists, why use someone else's work when your own will do?



if someone else's sells well, is widely recognizable, and easy to parody, why not get in on it and make some easy money.
AdderXYU
AdderXYU on Jul 02 '09 at 12:07am
I can think of a boatload of reasons, personally.



but putting those aside, is "easy money" all there really is to designing nowadays?
20 days later
ArTrOcItY
   ArTrOcItY on Jul 22 '09 at 2:41am
Hmmm, it's like you knew that would happen even here, well kind of! You're not just wise, you're even a psychic!
33 days later
FRICKINAWESOME
   FRICKINAWESOME on Aug 24 '09 at 11:43am
I'm sorry not to comment on this topic right now because I don't feel like thinking too hard on a monday morning, but i wanted to thank the hell out of you for the write-up on your blog post. It's super well-written and very flattering, thanks for getting to the heart and soul and funny bone of what Roni and I are trying to do. Talk to you later man!
Ste7en
   Ste7en on Aug 24 '09 at 11:58am
I agree that parody should exist to make a concept work that otherwise would not, and that if the design can easily exist without the copyright images because they have a lack of relation to the material, then its not really a parody at all.
AdderXYU
AdderXYU on Aug 24 '09 at 7:21pm
I like this blog because it seems destined to just get bumped randomly out of nowhere and then die down. It's like the guestbook of awesomeville.
bottleHeD
bottleHeD on Aug 25 '09 at 3:39pm
Guess I'm making you happy then. :)
phillydesigner
   phillydesigner on Aug 25 '09 at 3:44pm
guestbook of awesomeville



that is my mantra today
9 days later
ekirkdesign
ekirkdesign on Sep 04 '09 at 4:10am
i think it boils down to the designer. They are the one making the choice to parody. Whether or not it's a good choice will be left up to their audience, which will then determine if the designer is noteworthy. Which is why I love Threadless. Personally I think it's harder to pull off a parody than creating original work. Kudos to anyone who can do it.



Also, like FA, thanks for the wonderful review. Great blog!



AdderXYU
AdderXYU on Sep 04 '09 at 8:48pm
I think my question is, why let it boil down to audience?



I mean, what does the audience watch most on TV? American Idol. What does the audience listen to most in music? Miley Cyrus. What does the audience read most? Nothing. But when they do, it's probably Twilight. The audience knows nothing.



Which is why there needs to be something else in place besides an audience. Here, there is a whole vote spectrum, to even the playing field. There is the fact that comments are weighed into the choice. Presumably staff looks for how many alums love it enough to comment. They look at the buzz. They look at their own tastes. They look at what they want Threadless to stand for. And then they pick a print. In most cases, this is what seems to happen. Ergo, most of the parody work here is indeed well thought out, etc etc.



But I feel there are many places where that doesn't happen. I still think that more often than not, Teefury is printing something for a pop-culture reference or for being a generic tee meme than for being some sort of awesome tee graphic. I think there are times when Threadless prints Keyboard Cat Moon and forgets what they stand for. There are times when sites allow their audience to be the be all and end all of their print schedules, and end up printing horrible shirts because of it.



I guess, for me, if you're in a business that is based off of art (and Threadless is, and all tee purveyors are), you should have ethics in what you pick. You should make sure you're printing work that is worth the prize you're giving. And to do that, you need to be willing to say "screw the masses, this is what's what". Or else you're not working for art, you're working for money. And people like that are killing the art community. Most people here at Threadless seem to like flexing their art muscles as well as occasionally pulling out parodic work (and doing so well most of the time). It is not a hatred of any one particular style or concept set, but a question of how anyone could be so narrow minded as to only want what the lowest common denominator desires. You can have cutesy work that is also awesome, and funny work that is also creative, and collage work that makes a unique, original piece. But most of it is not that. Most of it is easy money. And if I can recall my intention here, it was mostly to ask how anyone fighting to be relevant artistically and creative artistically and respected artistically can tolerate the people who just want to make a quick buck.
randyotter3000
   randyotter3000 on Sep 04 '09 at 8:58pm
One of my designs somehow infiltrated the front emptees page (no where near ToTD mind) and these people seem shocked that its there because its not a zombie doing some activity for a band -_-



I dunno what Im trying to prove ......so erm....print me more im original ect ... that working for ya? :D
ArTrOcItY
   ArTrOcItY on Sep 05 '09 at 2:12am
I'll always go for originality first! It gets tiring to see a same thing done 500 times and what masses like is usually not originality, creativity or uniqueness but quite the opposite, they need something of the same every time so that the other "blend in" person can relate to that...
thestray
thestray on Sep 05 '09 at 4:47am
Different strokes for different folks. That's the gist of how I feel.
348 days later
JAM32
JAM32 on Aug 19 '10 at 7:52pm
Dude, you need stop worrying about what everyone else is doing, and what you think your audience likes, and focus on your own craft. Stop hating man. Maybe if your average score for shirts was more than a 1, your own designs could get more than a 2. Find a reason to like or love something, instead of tryin to hate everything. I bet i speak for plenty of fellows designers on here when i say, please stop scoring our work. Your opinion is NOT appreciated. NOBODY hates a hater more than an artist. It's quite easy to walk around and always think you're right, it takes strength to take a second look and see how you may be wrong. If you think my shirt would look the same if it was just a photo on a tee, you're quickly doing the former, not that later.
sweet n sour
   sweet n sour on Aug 19 '10 at 8:10pm
AdderXYU on Sep 04 '09 at 8:48pm
I think my question is, why let it boil down to audience?



I mean, what does the audience watch most on TV? American Idol. What does the audience listen to most in music? Miley Cyrus. What does the audience read most? Nothing. But when they do, it's probably Twilight. The audience knows nothing.


hahahah I like this blog
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