Okay, so there are a few things I really need to get off my chest. I don't even particularly care if anyone reads this. I'm going to go ahead and say it all anyway. In lesson form, for added fun and amusement!
LESSON A: The Myth of Originality Part I: How to Love a Robot Look. I know we've all seen a lot of robots. And pandas, and giraffes, and drippy hearts. I know. But it's getting to the point where one design that contains something that happened to appear once in another design two years ago is reviled for being OMG unoriginal!! It's become a Threadless-insider status symbol to coolly dismiss "yet another" tapdancing purple unicorn or whatever. The fact is, everything on this good green Earth has been done at least once before. Pure originality simply does not exist. And here's the thing: if someone did a design of a tapdancing purple unicorn two years ago, and it failed to make the grade, why shouldn't somebody else try again with a better design? Aside from which, there are thousands of old submissions on this board, whose titles don't always reflect their content. We cannot seriously expect new designers to slog their way through every one to see if their idea has been tried before. And you know what? Sometimes even a very overdone subject can show up in a brilliant new design. Yes. Even a robot. Besides, in the outside world where you will actually be wearing your t-shirt, robots are not an instant Hester-Prynne-like brand of mortal shame. The lesson here is simple: judge a design based on... *drumroll* its quality and visual effect as a design! Imagine that! Don't go trawling through the Threadless archives trying to make yourself look special by finding that one rare tapdancing purple unicorn and waving it around in everyone's face. Actually, I take that back. Your homework assignment is to trawl through the Threadless archives to see if you can actually find a tapdancing purple unicorn. Then you can see for yourself just how big a chore this would be for a new designer. LESSON B: The Myth of Originality Part II: Appropriation is a Valid Approach to Art Contentious issue, this one. Basically, this is the issue that divides those who have been to art college from those who have not. If you have, you may continue on to Lesson C, because you already know what I'm going to say. If you haven't, please read on. Stealing is wrong. You're absolutely correct. It's a bad, bad thing, and should be punishable by public humiliation and flogging. However, appropriation and stealing are NOT the same thing. If someone copied the Mona Lisa in detail and tried to pass it off as their own, this would be considered stealing. No question. However, if somebody redid the Mona Lisa in, say, neon hues with the New York skyline in the background, this is what we call appropriation. Lots of very famous artists do it. Lots of big galleries sell it for lots of money. You, who are presumably not a professional art critic, do not have the authority to decide that something is not "real art" because the founding image is somebody else's. For that matter, anyone who pontificates about what "real" art is and what it isn't, without ever having taken even ONE art theory course, should be publicly humiliated and flogged right alongside those common thieves. Your homework assignment is to read the following Wiki article: http://en.wikipedia.org/wiki/Appropriation_art and write me a forty-page annotated report. LESSON C: Repetition (i.e. Copy & Paste) is a Valid Design Principle I am going to cyber-kick the shins of whoever next posts a comment along the following lines: "Hey, good design. $5. OH WAIT, you copied and pasted. ZERO!!!!" All right, so arguably the cyber-kicking of shins is not an effective form of pedagogy. But Good Christ on a pointed stick! Think about what you're saying! Your instinctive reaction to the design was to find it visually pleasing. To be visually pleasing, one could argue, is the whole point of a design. So what difference does it make how the designer reached this goal? If it looks good, it looks good. Period. One of the reasons, in fact, that it probably looks good is that the designer achieved perfect symmetry or perfect repetition through the use of copy and paste. REPETITION (also known as RHYTHM) is a well-established principle of design: http://char.txa.cornell.edu/language/principl/rhythm/rhythm.htm. (Pay special attention to paragraph 4.) If you don't know what I mean by "principle of design", go back to art school. And stop bashing designers who do know what it means. As for the argument that cutting and pasting is "lazy", this is so ridiculous and ill-conceived that it makes me want to introduce my cranium to the smooth and cathartic glass of my computer screen. Repeatedly. Here are two scenarios for you: Scenario #1: Betty spends 14 hours meticulously crafting the image of, say... a tapdancing purple unicorn. She then submits it to Threadless and everybody praises her for her sublime drawing skills. Go, Betty. Scenario #2: Bob spends 14 hours meticulously crafting his own take on a tapdancing purple unicorn. Then he decides he wants to make a statement about how tapdancing purple unicorns are ubiquitously overtaking the consciousness of Western civilization. So he copies his meticulously crafted unicorn and pastes it all over the t-shirt, creating an interesting pattern through the use of repetition. Sadly, Bob is denounced as a lazy hack by the less-enlightened element of the Threadless community, and in his subsequent depression, falls into a life of drug abuse and petty crime. Too bad for Bob. Explain to me, dear students, what exactly makes Betty the industrious and Bob the lazy one? Did they not spend equal time creating their original image? Did Bob not, in fact, put more thought and more time into his design? There are times, yes, when repetition is pointless and adds nothing to an illustration. But your eye will tell you this without you needing to critically examine each element to see if it is, in fact, identical to all the others. I've said it before, and I'll say it again. In capital letters this time!: JUDGE A DESIGN BASED ON ITS VISUAL MERIT, AND NOTHING ELSE. In fact, your homework is to do just that. From now on. LESSON D: Yes, Everyone IS a Critic From time to time an argument pops up that runs something along the lines of: "You people are WACK. This design is GOOD for all these numerous tiresome REASONS. Maaaaan, only other DESIGNERS should be allowed to score designs! They're the only ones who really understand how much blood and toil was put into this fragmented stew of cumbersome symbology!" ...Um? What? Let's employ some critical thinking here. Does one's inability to draw somehow impede one's ability to wear t-shirts? Or, for that matter, to evaluate and appreciate a good design? Does Threadless only sell t-shirts to designers? Do architects create buildings for the sole use of other architects? Do musicians play their music only for the ears of other musicians? NO. No, no, no, no, no, no, and a few more "no"s to make the point luminously clear. If the common plebes can't appreciate a design, then guess what? It's probably a bad design. For that matter, who's to judge what makes a designer and what doesn't, on the basis of this website alone? Anyone could slap together a scribble in Paint and submit it to Threadless. This would not necessarily make them any more a designer than my two-year-old nephew. Conversely, there are those of us who may be quite capable with ink and paper, or paint and canvas, but who haven't yet mastered the complexities (or the financial demands) of a program such as Photoshop. This does not make us any less a designer than anyone who has submitted work here. Either way, the whole line of reasoning is misguided and pointless. Stop using it. Your homework is to repeat, in a Zenlike meditational monotone, until you mean it: "I accept that everyone has the right to an opinion. I accept that everyone has the right to an opinion. I accept that everyone has the right to an opinion. ..." LESSON E: Read the Blasted Comments Figure 1.1: ... The word "its" is spelled wrong. Nice, but you spelled "its" wrong. I wouldn't wear this, "its" is spelled wrong. LOL u can't even spell "its" loser Did you know you spelled "its" wrong? $5 if you fix the spelling of "its" You made a mistake, it should be "its" Dude, you spelled "its" wrong. Hey, man, you spelled "its" wrong. Hey, buddy, you spelled "its" wrong. You spelled "its" wrong You spelled "its" wrong You spelled "its" wrong You spelled "its" wrong You spelled "its" wrong You spelled "its" wrong You spelled "its" wrong You spelled "its" wrong You spelled "its" wrong You spelled "its" wrong You spelled "its" wrong You spelled "its" wrong You spelled "its" wrong You spelled "its" wrong You spelled "its" wrong OMG shoot me, you spelled "its" wrong!!!! ... Was that annoying? Yes, yes it was. Believe me, I hate misused apostrophes as much as the next person, and probably moreso. I can sympathize. But this does not excuse you for failing to notice that forty-five people before you have ALREADY POINTED IT OUT. No homework this time. I'm feeling expansive. LESSON F: Flaming Does Not Make You Important I really don't know what to say about people who flame. I simply don't understand the impetus behind it. I'm quite certain that never in the history of the Internet has anyone ever proclaimed, "My gosh! You're right, I DO suck balls! I am humbled and edified by the sheer brilliance of your monosyllabic denunciation. I bow before you in grovelling apology and beg you to forgive my very existence in cyberspace." Honestly. Don't flame. This should be obvious to anyone over the age of twelve. Your homework is to complete and copy fifty times the following sentence: "If you don't have anything constructive to say, ___ ___ ___." This concludes your education in the fine art of scoring submissions. If you have actually read this thing in its entirety, congratulations! Now turn off your computer and go do something worthwhile. __________________________________________ Damn, that felt good.
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